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Economy or: how I learned to stop worrying and love growth

(Performative Talk)
5-6 PM Live on YouTube and Facebook + Intro & Q&A on Zoom

(#Nature's Economies) A new economic narrative emerging from personal stories

Present economic narratives largely reside in the speculative. Ideas about value, growth and exchange are more often than not founded in unrealistic modelling, promises of abundance and corrupted expectations. The present has become a captive of a future that will never occur. We need alternative points of reference, other stories and realistic expectations yet the current economy hardly provide us with any.

Arne Hendriks and Godelieve Spaas both in their own way started an expedition to find such points of reference. Their talk will take you on a journey that includes a Rod Stewart concert, Ulay’s photographs, comparative cancer research, Buster Keaton’s timeless slapstick and a farm owned by 200 families. Rather than propose a complete economic theory their stories are meant to initiate an assessment of personal and societal values as well as private practices from which ultimately a new economic narrative may emerge.

On July 14th at 17:00 CET, you can watch the talk on our Economia Festival YouTube channel and Baltan Laboratories Facebook Page, where the videos will remain accessible afterwards.

In addition to watching his lecture, there is the opportunity to join the conversation in a live Q&A with Arne and Godelieve. If you want to join this Q&A, please register by sending an email to We will provide you with the zoom link to join the session. The room will be open from 16:30 on, at 16:45 we will start with an introduction.

Arne Hendriks is an artist, lecturer and researcher in the domains of human transformation, growth, food systems, health, work and economy. Recent projects include the construction of a floating island of fat, the artistic investigation of human height and how to become smaller, and the protein transition. Hendriks is currently an artist in residence at Wageningen University & Research, lecturer at the University of Amsterdam, and teacher in conceptual and speculative design at the Design Academy Eindhoven. Previous residencies include NIAS-KNAW, Hubrecht Institute, Museum Boijmans van Beuningen and Rabobank.

Godelieve Spaas is a professor in new economy at Avans University of applied science. She is researcher, practitioner and creator of new ways of entrepreneurial organizing where ecology, society, economy all benefit from and interact seamlessly with each other. By sharing yet unheard stories and walking untrodden paths, she invites new economic systems to unfold, to be identified and interpreted and to become a platform for action in everyday organizational reality.

Working in Europe and Africa, with companies, NGOs as well as governments deepened her insight how to combine worlds that are often separated such as art, science, indigenous knowledge, nature and entrepreneurship.